Innovations_Digital wins Sephora Middle East Social Account
Innovations_Digital was awarded the Sephora Middle East social account earlier this year in a competitive pitch. The agency helped launch the Sephora Middle East Facebook page on March 1, 2012, and within a month the brand had 25,000+ “Likes”. The fan count has been growing steadily since, while fan participation, engagement and dialog has remained hugely positive.
2012 Summer Internship at Digital Agency in Dubai
University students, Seniors and graduates of schools in Dubai are invited this summer to come and discover the world of digital communications and advertising at I_D. The ‘internship’ program is student-driven and has no time framework. “We ask that you come in at least for a week, but you’re welcome to hang out the whole of summer.” said Mayank Garg, who is Creative Technologist at I_D.
Innovations_Digital wins iCARE Clinics account
iCARE Clinics – the new healthcare venture from Landmark Group have entrusted Innovations_Digital with the entire through-the-line marketing portfolio. Innovations started with the identity development project for the newly formed healthcare division at Landmark (under the label of Excel Healthcare LLC), and was then given the commission for the online projects including the website development, social media and search initiatives.
Innovations launches Balance Wellness Club website
Innovations_Digital has completed the website project (go to the Balance site) for the new, talk-of-the-town spa and wellness centre in Dubai – Balance Club. The Balance Wellness Centre offers 360° well being programs based on lifestyle guidance, balancing internal rhythms and overall fitness using therapies drawn from ancient wisdom and modern science. Balance is located in the Oasis Centre Mall on Shk Zayed Road in Dubai. Balance is part of the Landmark Group – one of the largest companies in the country.
Case Study: ADIB Financial Health Check
Ramadan is a month of giving, a month of caring and especially a month to help others. With this mindset, we set out with Abu Dhabi Islamic Bank to launch a Financial Health Check for consumers across the UAE. Platformed on a web app built using HTML5 we now find ourselves in a new territory leading agencies across the region to adopt newer technologies while making it easier for users to access content and interact with multiple layers of information.
I_D launches new Gold for ADIB
Innovations_Digital helped launch ADIB’s new Gold service online with a new section and microsite designed and developed exclusively for the program. The project included the online presence for ADIB’s new Gold class banking, emailers and online media content.
The project was managed by Minesh Mistry, Account Director at I_D and Mayank Garg – our resident Creative Technologist – who somewhat flew solo, designing, coding and coordinating the project. Innovations_Digital is the Digital Agency of Record for ADIB, one of the leading Islamic banks in the region. Post a re-branding exercise earlier in the year, ADIB has been ‘re-visioning’ their core portfolio of products and services, and the ‘Gold’ launch is just one of many new rollouts that the bank is doing.
